I’m a professional and I don’t make mistakes. Okay, you caught me - I call my mistakes “design studies.” That’s a nice way of saying that I tried something and it didn't work. I like to try new things; using new tools, techniques and materials. Sometimes these minor explorations take hold and become a new product. Most of the time, these trials become errors and I walk away a little better, having satisfied my need to explore my art.
Not all of my design studies are complete failures. In fact, most are functional pieces of craft and are usually more fun than folly to make. Sometimes I can sell off a design study as a one-time piece, donate it to a charitable event or gave it as a gift. The winter holidays are a great time to pass on design studies to family, friends and other less judgmental associates. Other options include reincorporating the materials into something else or even throwing it on the springtime burn pile behind my studio. The later alternative is chosen when I need to destroy the evidence that I am not a perfect crafter. Besides, the ashes help my compost pile.
Seriously, design studies aren’t always a disaster. It’s how I test new ideas. Sometimes I’ll create a design study that becomes a eureka moment - not often but sometimes. I’ve even been surprised when I’ve fiddled with a new design that didn’t please me and someone will see it and be interested. That is a part of the design process that I find the most intriguing. Sometimes you get the design and sometimes the design gets you.
Occasionally a design study will lead me to the conclusion that the design won’t work and that it won’t be profitable even if I like it. What matters most in business is whether your clients like a design. When this happens, it’s hard to put aside the emotional baggage and move on. Sometimes it’s best to distance ourselves from the design process and reexamine it later. On a few occasions I’ve been able to make an adjustment in my design that brings it back into consideration. Listening to clients isn’t always easy. They may not know why a design is or isn’t acceptable. Artisans have to learn to listen to what is not said as well as hearing direct comments about their designs.
Also, an unaccepted design might succeed if I take the time to teach my clients what I am trying to do. I’ve found it very useful to demo my techniques to my intended clients. In fact, I now require any new gallery or shops that carry my items to allow me the opportunity to give demo and talks. I even do demos and talks at craft shows. The more potential clients know about you and your techniques, the more a bond of understanding can be established. Clients love a personal connection that makes their purchases special. I love it when I see a sparkle of light in client’s eye that says they appreciate my designs. Better yet is when they reach for their wallets. Cash, check or credit cards are the most sincere forms of flattery for this starving artist.
Not all of my design studies are complete failures. In fact, most are functional pieces of craft and are usually more fun than folly to make. Sometimes I can sell off a design study as a one-time piece, donate it to a charitable event or gave it as a gift. The winter holidays are a great time to pass on design studies to family, friends and other less judgmental associates. Other options include reincorporating the materials into something else or even throwing it on the springtime burn pile behind my studio. The later alternative is chosen when I need to destroy the evidence that I am not a perfect crafter. Besides, the ashes help my compost pile.
Seriously, design studies aren’t always a disaster. It’s how I test new ideas. Sometimes I’ll create a design study that becomes a eureka moment - not often but sometimes. I’ve even been surprised when I’ve fiddled with a new design that didn’t please me and someone will see it and be interested. That is a part of the design process that I find the most intriguing. Sometimes you get the design and sometimes the design gets you.
Occasionally a design study will lead me to the conclusion that the design won’t work and that it won’t be profitable even if I like it. What matters most in business is whether your clients like a design. When this happens, it’s hard to put aside the emotional baggage and move on. Sometimes it’s best to distance ourselves from the design process and reexamine it later. On a few occasions I’ve been able to make an adjustment in my design that brings it back into consideration. Listening to clients isn’t always easy. They may not know why a design is or isn’t acceptable. Artisans have to learn to listen to what is not said as well as hearing direct comments about their designs.
Also, an unaccepted design might succeed if I take the time to teach my clients what I am trying to do. I’ve found it very useful to demo my techniques to my intended clients. In fact, I now require any new gallery or shops that carry my items to allow me the opportunity to give demo and talks. I even do demos and talks at craft shows. The more potential clients know about you and your techniques, the more a bond of understanding can be established. Clients love a personal connection that makes their purchases special. I love it when I see a sparkle of light in client’s eye that says they appreciate my designs. Better yet is when they reach for their wallets. Cash, check or credit cards are the most sincere forms of flattery for this starving artist.




